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IKEA: Kitchen campaign

Can a brand film last on only 15 seconds? Is it possible to build up a strong emotional tension in that time? Tell a story? Create interest and desire? Strengthen brand’s position and role? Yes, yes, yes, yes and yes! To IKEA Kitchen campaign we planned 5 x 15 sec brand films, instead of one longer one. Watch (and listen) with sound on! 

©Ryhmä Creative Agency